Lotame Opt Out: Personal Information Removal Guide 2024

  • By Unzila Siddique

    Unzila Siddique

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    Hi, I'm a part time content writer and full time SEO dabbling in the world of cybersecurity, one step at a time.

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  • 10 June 2024
  • 7 mins read

Exposed and Vulnerable: 87% of People Have Leaked Data - Are You One of Them?

Your address, phone number, and buying habits could be readily available to data brokers like Lotame, who collect and sell this information without your permission. 

It's a scary thought – your private life becoming a commodity.

Learn how to completely delete your details from Lotame, take back control of your online identity, and protect yourself from a major privacy breach. 

What is Lotame?

Lotame is a tool that helps businesses gather and use data from different sources, such as websites, apps, and social media. It organizes this data so businesses can better understand their customers. 

Lotame also lets businesses work together by safely sharing their data, which helps them create more effective advertising and connect with their customers more successfully.

How Does Lotame Gather My Information?

Lotame gathers your information indirectly through various methods. Here's a breakdown:

Websites and Apps You Visit

Lotame works with website owners and app developers who use tracking tools (with your permission) to collect information about the websites you visit and how you interact with them.

Offline Data Providers

Lotame purchases access to anonymized offline data from various sources, which could include demographics (age, location) and purchase history.

Data Partners

They might collaborate with other data companies to combine information for a more comprehensive profile, though this data is typically anonymized.

Why Is It Important to Opt-Out of Lotame?

Deciding to opt out of Lotame depends on your comfort level with data privacy. Here's why opting out might be important:

Limits Data Collection

Opting out restricts Lotame from collecting your browsing activity and online behavior across websites and apps.

Reduced Targeting

Limits how advertisers and marketers target you with ads. While some ads might still be relevant, they'll be less personalized.

More Control

This gives you more control over your online privacy. You choose how much data is collected and used for advertising purposes.

However, opting out doesn't guarantee complete anonymity. It mainly limits Lotame's ability to collect your data.

How to Opt-Out of Lotame the Right Way 

Step 1: Go to the Lotame website lotame.com.

Step 2: Scroll down to the bottom of the page and click on the option “Your privacy choices”. 

Step 3: Scroll down until you reach the Opt-Out option; click on it.

You have successfully opted out of Lotame.

And that's how you can opt out of Lotame 

Saying 'no' to companies like Lotame is a good start, but to keep your online information private, you need PurePrivacy. 

It stops companies from tracking you, keeps websites from spying, and makes social media more private.

Remove Your Information Online Using PurePrivacy 

PurePrivacy is an all-in-one application that protects your privacy and lets you control who sees your information.

It ensures your data remains private unless you permit it to share it.

Control Your Online Information

With PurePrivacy's "Delete My Data" option, you can ask more than 90 data brokers to erase your details, boosting your privacy.

Boost Social Media Security

Use PurePrivacy's Social Privacy Manager to enhance your privacy, check your accounts, and tweak security settings effortlessly with a click.

Block Unwanted Tracking

Activate the tracker blocker to prevent data collection. Then, choose to whitelist specific trackers and scan any vulnerabilities they might pose to your data.

Steps to Opt-Out Using PurePrivacy

  • From web app:

    ● Visit the PurePrivacy website.

    ● Sign up to PurePrivacy.

    ● Create your profile.

    ● Provide us your consent.

    ● Once you allow authorization the opt out process will begin. Pure Privacy automatically starts the monitoring & opt out process for your information. First ask them if they have your data or not. If they have simply opted out of data on behalf of you. This all process was done within a short period of time. Also Send a weekly email summary that combines and summarizes the activity related to removing data.

    From Mobile App (Android & IOS):

    ● Launch PurePrivacy mobile app.

    ● Signup or Login to your account.

    ● Enter Details to create your profile.

    ● Allow us your express authorization to start the opt out process.

    ● Once you allow authorization the opt out process will begin. Pure Privacy automatically starts the monitoring & opt out process for your information. First ask them if they have your data or not. If they have simply opted out of data on behalf of you. This all process was done within a short period of time. Also Send a weekly email summary that combines and summarizes the activity related to removing data.

Manually Opt-Out Method Vs. Opt-Out With PurePrivacy

Manual Methods

  • It is a time-consuming process requiring manual search and opt-out.
  • Requires significant effort to locate and opt out.
  • Potential for errors due to manual process.

PurePrivacy

  • Time-efficient; automates the process.
  • Requires minimal effort from the user.
  • Ensures accuracy through automated procedures.

Frequently Asked Questions (FAQs)

  • How does Lotame collect my information?

    Plus

    Lotame collects information from websites, apps, and other online places you visit using cookies and tags. It uses this data to understand your interests and show you targeted ads.

  • How long does it take to opt out of Lotame?

    Plus

    Opting out of Lotame takes just a few seconds. Visit their website and follow their opt-out instructions. Once you've completed the process, your preferences should be updated immediately.

  • Can my data still be visible on Lotame Opt-Out after successful data Opt-Out?

    Plus

    No, once you've successfully opted out of Lotame, your data, including your opt-out list, should no longer be visible on their platform.

  • Does Lotame sell my data?

    Plus

    Lotame doesn't sell your data directly. Instead, it combines and analyzes data to create groups of similar people. Advertisers use these groups to show ads to the right audience. Lotame might share data with other companies to help with advertising and marketing.

  • Simplify your online presence today

    With PurePrivacy, make sure all your personal data remains safe without a hassle!

Secure Your Private Data!

Lotame might share your data with other companies, but you can opt-out anytime. 

PurePrivacy keeps your data safe by sharing your information only with people you choose. 

Your details will not be shared with anyone unless you give your permission.