Adding songs to Spotify playlists is an excellent method for independent musicians like you to expand your fan base and boost streaming. However, with over 4 billion playlists available, it might be challenging to know where to begin. This guide will help you identify and submit to the appropriate playlists, regardless of your experience level or if you want to improve your approach.
Here are some reasons why this practice is so important in the current music environment.
Release Radar and Discover Weekly are examples of tailored playlists responsible for one-third of new artist finds.
Playlists that focus on particular genres or moods attract new listeners, improving exposure and audience growth and potentially resulting in more streams and followers.
With artists seeing an average 70% increase in streams for their whole collection, playlist inclusion increases streaming counts and improves their exposure on the platform.
Playlists give artists direct communication with their audience, promoting repeat business and fan loyalty.
Artists may enhance their sound by using SoundCampaign and Spotify for Artists, which provide insightful data and analytics to better their music's marketing and discovery tactics.
This networking potential allows artists to expand their audience and research fresh, imaginative ideas through collaborations.
The search box on Spotify is a great way to locate playlists:
Visit the profiles of artists in your genre who have a similar sound or the following size:
Spotify's editorial staff does not moderate all playlists; individual users create some:
Curators sometimes offer contact details for independent playlists:
Developing a connection with playlist curators can help make future features more likely:
It's essential to keep an eye on the impact once your song has been included in a playlist:
Engagement Data: To find out which playlists receive the most streams, use Spotify for Artists statistics.opy image." Note that you can only copy one image at a time.
Stream Count: Track the number of streams that result from playlist positions.
Follower Growth: Track if the features in your playlists result in growth in your Spotify following.
Submitting your music to playlists may greatly improve your streams, expose you to new listeners, and raise the visibility of your music.
Seven days before release, use the Spotify for Artists platform to submit unreleased songs for playlist consideration. Give curators background information, genre, and mood.
No, Spotify's editorial playlists only accept one track from each release. If there are several releases, pick the best song from each to increase your chances of being included.
When submitting your music, provide as much information as possible about it, such as the genre, mood, instruments used, and an overview or narrative. Curators can use this information to make well-informed conclusions about where your song could go.
Find a Spotify playlist that fits your music by looking at its usage stats, matching your genre and style, and researching the curator to learn about their taste in music and previous choices. This will increase the possibility that people will notice you. and help you personalize your pitch.
No, smaller playlists often prove easier for independent musicians to reach and can serve as a great place to start if you want to build your fan base naturally.
Submitting your music to Spotify playlists is a great way to expand your fan base and boost your streaming levels. Focusing on suitable playlists and developing connections with curators may increase your chances of a successful release. Start experimenting with playlists now, and see how your music gains new Spotify listeners!