How to Take Category Off Instagram Without Hassle

  • By Unzila Siddique

    Unzila Siddique

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    Hi, I'm a part time content writer and full time SEO dabbling in the world of cybersecurity, one step at a time.

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  • 9 May 2024
  • 6 mins read

Running an Instagram business profile means you might have a category label attached. 

But what if it doesn't fit your brand or clutters your profile? 

This guide shows you how to easily change or remove it, giving your Instagram a clean and streamlined look.

How to Delete Category Label on Instagram

Removing a category label from your Instagram profile is straightforward, but it can be challenging if you do it for the first time. 

Here is an easy-to-follow guide to help you get through it:

Step 1: Open Instagram and navigate to your profile. Tap the profile symbol in the lower right corner of your screen.

Step 2: Tap 'Edit Profile'. This option is found below your profile photo and bio.

Step 3: Locate the 'Category' Option. Scroll down until you find the 'Category' field.

Step 4: Remove or change the category. Tap it and select 'Remove Category' or a new one that better matches your profile.

Step 5: Save Changes: Remember to hit 'Save' or 'Done' to make the changes.

What is the Significance of Instagram Categories?

Instagram categories are essential for the following reasons.


They help users locate your account by enhancing its visibility when they search for specific categories.


They allow you to showcase the purpose of your account and the types of content you submit in terms of branding.


Instagram may use your selected category to better understand your account and recommend it to users looking for related content.


Knowing your account type will allow you to understand better and target the right audience.

Better Reach

Using Instagram categories will help your account reach more users and expand its readership.

Trackers can track your activity across the site, resulting in potentially vulnerable profiles to data theft. Implementing comprehensive security measures such as PurePrivacy becomes critical in this situation. 

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Frequently Asked Questions (FAQs)

  • What does 'Show Profile Category' mean on Instagram?


    Instagram's Show Profile Category function allows you to assign a specific category to your profile. This helps users understand the content you provide and helps your profile be discovered within related categories.

  • Does the Instagram category matter?


    Yes, the Instagram category matters:
    - It helps people find your profile when searching for specific categories.
    - Tells viewers what to expect, sparking their interest.
    - It helps Instagram recommend your content to relevant users.

  • Should I make my category visible on Instagram?


    It's totally up to you whether you like to display your category on Instagram or not. However, like hashtags, an Instagram profile category allows you to connect with the relevant individuals. It immediately informs people about your actions and invites potential followers to check out your Instagram posts.

  • How many categories are there on Instagram?


    An Instagram business category is the category under which a company can list itself in its Instagram bio. Businesses can choose from over 1,500 Instagram categories, which range from fast-food restaurants to architectural designers.

  • Simplify your online presence today

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Manage Your Instagram Category!

Removing a category from your Instagram profile is a straightforward process. 

You may easily hide it in the "Edit Profile" settings under "Profile Display." 

Toggle this option off to remove the category label from your public profile without deleting the selected category. 

Remember that this only applies to professional or business accounts.