Yellow Pages Opt Out: Personal Information Removal Guide 2024

By Unzila Siddique

Unzila Siddique

Hi, I'm a part time content writer and full time SEO dabbling in the world of cybersecurity, one step at a time.

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12 February 2024
15 mins read

Table of Content

Table of Contents

Imagine a determined individual, facing her computer screen. She's heard about online privacy concerns and data collection, and today, she's taking action. She decides to opt out of Yellowpages.com

She starts by understanding what Yellowpages.com is all about. It's like the digital version of those bulky Yellow Pages. Businesses and people profiles are all there – from bakeries to auto shops, with info like hours and reviews. But it's not just businesses; there's a "People Search" option too. She could find anyone's name, address, or phone number. That's a lot of info at her fingertips.

But as she digs deeper, she realizes she can opt out. She goes through the steps, feeling empowered. It's a step towards keeping her info safe. If others do the same, the online world could become safer.

Disclaimer: While this story is a work of fiction, its essence draws inspiration from the ever-evolving landscape of digital privacy and data brokerage.

Key Takeaways

Yellow Pages are typically known as phone directories where business enlist their numbers. They primarily collect information like your name, social security number, age, email address, etc.
Intelius, a standard in data brokering, powers Yellow Pages search. Similar info is on other platforms, drawn from shared sources like government records, social media, and third-party databases.
Delve into the opt-out process with Yellow Pages to reclaim authority over your information and reduce your interaction with data brokers.
Discover how PurePrivacy presents a seamless solution for erasing your data from data broker records, promising an elevated level of privacy on the internet.

Behind the scenes: Yellow Pages and data brokers

Intelius powers Yellow Pages and other people's search platforms, using shared resources like government records and social media.

The engine behind Yellow Pages: Intelius and more

The partnership between Yellow Pages and data broker Intelius is a complex and influential force in the world of data aggregation. Intelius, a prominent player in the data brokerage industry, provides essential infrastructure to Yellow Pages and similar platforms.

This partnership draws from an extensive pool of resources, notably including government records, offering a comprehensive glimpse into individuals' lives, and social media data, providing insights into personal preferences and networks. While it empowers users with vast information, this alliance raises important questions about data privacy and responsible data use in the digital landscape.

It emphasizes the need for individuals to be vigilant about how their data is managed and the importance of robust data privacy regulations to ensure ethical and transparent data practices in today's interconnected world.

Securing your online privacy: Understanding data broker operations

In today's digital age, protecting online privacy is paramount. This involves gaining insights into the world of data brokers, with a particular focus on Yellow Pages. Yellow Pages, often associated with local business searches, operates by partnering with data brokers like Intelius to access a wide array of data sources.

The data broker game: How your info moves

Yellow Pages partners with data brokers like Intelius.
Accesses diverse sources, including government records and social media.
Provides comprehensive information about individuals and businesses.
Includes contact details, addresses, and more.
Raises data privacy and security concerns.
Easy accessibility of public data underscores the need for stringent data governance.
Platforms like Yellow Pages offer opt-out options for data control.
Understanding this process is crucial for navigating and safeguarding personal information in a data-driven world.

Opting-out methods: Your defense against data brokers

In the data-centric era, safeguarding your personal information is crucial. Opt-out methods serve as your protective shield against data brokers. Customize your preferences and regain control over your data, setting clear boundaries for its use and ensuring your privacy is respected. These methods empower you to actively preserve your online identity and reinforce your digital boundaries in an ever-connected world. Embrace opt-out practices as your proactive defense in the age of data.

Method 1: Opting out of the Yellow Pages website

Step 1: Go to the official website

Visit the homepage of Yellow Pages Directory Inc. at https://www.yellowpagesdirectory.com/
Type in your complete name or business name, along with the matching city and state in the search box.
Then, click the magnifying glass icon to start your search.

Screenshot of Yellow Pages' official webpage where you search for information

Step 2: Explore results

Look through the search results to find your listing at www.yellowpagesdirectory.com.
Select your name or business name to access the profile form.

Screenshot of exploring results on Yellow Pages and specifying your need to remove the information

Step 3: Initiating the opt-out process

Once your profile page is visible, duplicate the URL of your listing.
Next, scroll down to the lower section of your profile details.
You'll come across the query. “Are you the business owner?”
Click the "Edit or Delete Listing" link next to it to start opting out.

Screenshot of initiating opt out by copying the relevant link and clicking "Edit or Delete Listing"

Step 4: Add the URL

Insert the profile URL into the "Permalink" field. Opt for the "Delete – no Free" choice.
State the reason for your opt-out.
Complete the 'Contact Details' form and the CAPTCHA.
Finally, press the "Send Delete Request" button.

Screenshot of verifying you're human and sending the request

Step 5: Confirmation request

A message will appear on the screen confirming the successful submission of your request.

Screenshot of confirmation request by Yellow Pages post opt out

Step 6: Successful removal

Congratulations! Your profile will be taken down within 48 hours.
Should you still find your profile visible on their website, feel free to send a follow-up request to [email protected] or call them at (212) 918-4474.

Duration of this exercise: 5 - 15 minutes

Method 2: Opting out of Yellow Pages with PurePrivacy

Screenshot of PurePrivacy as a one-stop solution

PurePrivacy can be a powerful ally in the quest for data removal and maintaining control over your personal information as the pervasive tracking and logging of online activities pose a significant risk to users' privacy. Here's how PurePrivacy can assist:

PurePrivacy's Remove My Data feature combats this threat. Users provide basic details, and PurePrivacy sends data removal requests to 130+ data brokers. While verification isn't guaranteed, it confirms deletion from publicly accessible databases.
PurePrivacy offers a dashboard displaying data brokers and their collected information, with risk scores. Users can track removal requests, communicate with brokers, and receive weekly reports. Removal time varies, typically 30-60 days.

Steps to Opt-Out Using PurePrivacy

From web app:

● Visit the PurePrivacy website.

● Sign up to PurePrivacy.

● Create your profile.

● Provide us your consent.

● Once you allow authorization the opt out process will begin. Pure Privacy automatically starts the monitoring & opt out process for your information. First ask them if they have your data or not. If they have simply opted out of data on behalf of you. This all process was done within a short period of time. Also Send a weekly email summary that combines and summarizes the activity related to removing data.

From Mobile App (Android & IOS):

● Launch PurePrivacy mobile app.

● Signup or Login to your account.

● Enter Details to create your profile.

● Allow us your express authorization to start the opt out process.

● Once you allow authorization the opt out process will begin. Pure Privacy automatically starts the monitoring & opt out process for your information. First ask them if they have your data or not. If they have simply opted out of data on behalf of you. This all process was done within a short period of time. Also Send a weekly email summary that combines and summarizes the activity related to removing data.

Privacy protection 101: Guarding your digital footprint

Here are the fundamentals of privacy protection, empowering you to take control of your digital footprint and enhance your online privacy.

Understand data broker methods: Take some time to understand how they work, what data they gather, and how they use it. Stay in the know about privacy laws to stay current.
Check privacy policies: Read through the terms of service and app details carefully. Watch out for any data sharing with third parties, including data brokers.
Keep personal info safe: Be careful with private data on the web, especially on social media. Update privacy settings regularly.
Use opt-out choices: Check if data brokers offer ways to opt-out. If possible, remove your info from their records.
Monitor constantly: Keep an eye on your online accounts and money matters. Look over credit reports for accuracy and catch any unauthorized access pronto.
Spread the word: Tell friends, family, and coworkers about privacy online. Get them motivated to protect their data too.

The surge in employing vast data, smart data, and corporate insight systems has propelled the growth of data broker firms. This expansion is powered by the extensive embrace of:

Smart devices
Social media
The internet

Consequently, the worldwide corporate insight market is estimated to hit $33.3 billion by 2025. Given these patterns, it's crucial to examine specific figures illustrating the escalating rise of data brokers.

Yellow Pages or PurePrivacy? A comparative look at opt-out methods

Opting out manually from Yellow Pages

Navigate to Intelius’ Opt-Out page
Search for your name within their database.
Select the record that contains your information.
Put your email in to submit the opt-out request.
Look for the verification email in your inbox. This step is crucial, as your opt-out request requires clicking the confirmation link in the email to be processed.
The opt-out request will then be processed and the information removal will take a few days.

PurePrivacy

Launch the app (10 seconds)
Create a profile (10 seconds)
Give consent (10 seconds)

As per business intelligence market data, 2025 is poised for significant growth, projected to increase by $10.1 billion from 2020's $23.1 billion. Forecasts indicate a Compound Annual Growth Rate (CAGR) of 7.6% during this timeframe.

Market expansion is attributed to the following factors, according to experts.

Companies are expected to make substantial investments in analytics, with a surge in demand for data visualization dashboards and greater adoption of cloud technology.

Frequently Asked Questions

Are Yellow Pages legit?

Yellow Pages is a credible business directory, operating for years, offering business listings, contact details, and more. Although traditional printed directories have waned due to online search and marketing growth, Yellow Pages now emphasizes digital platforms. Verify and cross-reference information when using any online directory
What are the types of Yellow Pages available out there?

Publishers' choices for available advertising space range from strong names to four-color dual-page adverts ("double trucks"). The most popular Yellow Pages in the US are Yellowbook, Superpages, AT&T Real Yellow Pages, DEX One's DEX, and Yellowbook.
How do Yellow Pages get my information?

Various techniques are employed to acquire business listings intended for publication. Yellow Pages directories, produced by local phone companies, utilize their client rosters and incorporate business listings furnished by incumbent local exchange carriers (ILECs).
How many businesses are enlisted in Yellow Pages?

Featuring a count of nearly 20 million operational enterprises, Yellow Pages stands as one of the globe's most renowned business directories.
How long does it take to opt out of Yellow Pages?

Once the removal request has been submitted, the process will be completed within 48 hours.

Conclusion

She opts out of Yellowpages.com due to privacy concerns. She explores its features – business, and people searches – and balances supporting local businesses with safeguarding info. The guide offers strategies, data broker insights, PurePrivacy's aid, and opt-out methods for Yellow Pages. It explains manual and PurePrivacy options, considering their pros and cons. The article highlights data broker growth and the corporate insight.

Simplify your online presence today
With PurePrivacy, make sure all your personal data remains safe without a hassle!

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References

https://techjury.net/blog/business-intelligence-statistics/
https://www.similarweb.com/website/yellowpages.com/#overview
https://www.maximizemarketresearch.com/market-report/global-data-broker-market/55670/#:~:text=What%20is%20the%20projected%20market,reaching%20nearly%20USD%20365.70%20Bn