Site Impact Opt Out : Personal Information Removal Guide 2024

  • By Muhid Suleman

    Muhid Suleman

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    Muhid Suleman, An expert writer from Pureprivacy's content team, Dedicate to make data privacy simple and accessible for you. Muhid, Our Content Wizard, weaves tales about online privacy using simple and user friendly procedures. He firmly believes that online privacy is your right and a big deal in the digital jungle.

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  • 12 February 2024
  • 12 mins read

Identity theft cases have been increasing over the years, reaching a whopping 1.4 million cases in 2022. The cases are increasing rapidly because cybercriminals now have easy access to people’s data, thanks to data brokers. 

You should remove your data from all data brokers, starting with Site Impact, if you want to protect your data and prevent having your identity stolen. This Site Impact opt-out guide will walk you through the steps of removing your data from this platform. 

Key Takeaways

  • Site Impact is a provider of focused e-mail marketing campaigns.
  • Site Impact collects people’s names, contacts, email addresses as well as health history from diverse sources.
  • You should choose between either manually or automatically opting out of Site Impact (with PurePrivacy) if you want to maintain your online privacy.
  • The opt-out option provided by PurePrivacy is simple enough to let you delete all of your information from Site Impact.

What is Site Impact?

Site Impact is a digital marketing company that offers multi-channel direct marketing. It also offers personalized email campaigns to businesses in different industries. 

Founded in 2010, Site Impact (a private, for-profit company based in Coconut Creek, Florida) was created and owned by Brandon Ronsen. It focuses on e-mail and online advertising. The company intends to provide measurable outcomes for its global clients, thus earning their loyalty and trust.

The company offers services for organizations, small businesses, and advertising agencies. It also provides a private label service that integrates marketing services for specific audiences. It helps its clients successfully deliver messages in social media, email, display ads, and direct mail.

There would be no Site Impact without your data and that of others. They collect and use people’s data to run their operations. This exposes you to security and privacy risks. You can also be scammed or have your identity stolen if you don’t opt out. 

How Site Impact Collects Your Personal Information

Site Impact collects and aggregates data from the following sources:

Public Records

Site Impact aggregates information from public records, including, but not limited to, official documents, census, government databases, and other open-source information.


Site Impact’s data accumulation practices extend to interviews, forms, and surveys. All accumulated data is used for market analysis.

Third Parties

Other data brokers and suppliers also share data with Site Impact. Your data also flows from the platform to other platforms.

Website Visitors and Customers

You leave trails of data whenever you visit their website or use their services. Your name, email, address, credit card details, and more are some of the data they collect from you. 

Web Scraping

Web scraping and tracking are other means through which they collect people’s information. 

How Site Impact Uses Your Personal Information

Site Impact collects information such as:

  • Name
  • Age
  • Email address
  • Educational history
  • Healthy history
  • Home addresses

The information is used in offering its services, which include:

Data Products and Services

The collected information is used as a basis for offering data products and solutions to Site Impact's clients. Site Impact helps its clients optimize this data for marketing purposes.

List Management Services

Site Impact updates customer lists with the accumulated information. It entails the segregation of data and focusing on personalized campaigns directed at particular groups and behaviors.

Data Brokerage Services

The firm draws information from which it forms alliances and links advertisers to relevant population clusters. It does this to optimize its ad placements and enhance engagements within determined demographics.

Email Marketing

Site Impact uses the collected data for targeted emails. It helps segment audiences based on their demography or preferences, which enhances improved targeted content for specific audiences.

Digital Marketing

Site Impact uses aggregated data to conduct online marketing activities. It makes web design, SEO, SEM, social media marketing, and online advertisements available for improving prospects for leads and sales.

Besides using your data to run its operation, Site Impact can also sell or share your personal information. You can’t trust them with your data; you should opt out now to protect your privacy. 

Why Opting Out of Site Impact Is Important

Unless you enjoy the risk that comes with having your personal data accessible on a public database, you should consider opting out of Site Impact and other websites like it. Having your data on platforms like Site Impact exposes you online.

If you care about reclaiming your personal information from Site Impact, you need to opt out of it. Opting out is also important if you want to avoid intrusive advertising, safeguard your sensitive information, prevent sharing of your data, and more. 

How to Remove Your Data from Site Impact

To ensure your online privacy, consider opting out of Site Impact. There are two methods of opting out of Site Impact, these are:

  • Manually opt out of Site Impact via its platform.
  • Automatically opt out of Site Impact with PurePrivacy.

Method 1: The Basic Site Impact Opt Out (manual).

Siteimpact hompage

To manually opt out of Site Impact using its platform, follow this procedure:

Step 1: Visit Site Impact’s website.

Step 2: Initiate the opt-out request.

Navigate to donot sell my information page in site impact

Step 3: Fill out the opt-out request form.

  • Supply your details for the opt-out request.
  • Pick “Delete my information” under the “Select what you would like to do” option.
  • Upload a copy of your valid government ID.
  • Click on the “I’m not a robot” reCAPTCHA checkbox.
Site Impact opt out form

Step 4: Submit the opt-out request.

  • Hit the “Submit button” to submit your data removal request.
submit site impact opt out form

Site Impact will process your request, and your information will be deleted from its database.

Method 2: Opt Out with PurePrivacy: Your Streamlined Opt Out Solution

Screenshot of PurePrivacy's homepage

PurePrivacy is an automated digital opt-out mechanism for Site Impact and other data brokers. It enables users to remove data about them from data brokerage databases and set their online privacy.

PurePrivacy offers a user-friendly opt-out solution, enabling users to:

Automate Data Removal

By clicking on “Remove My Data” while using PurePrivacy, you can quickly remove your data from Site Impact and other data brokers.

Take Back Control

This solution helps you identify certain data brokers who have your information, remove it on your behalf, and hence reclaim authority over your data.

Block Online Tracking and Browse Safely

PurePrivacy protects your web privacy by using a blocker that limits tracking and prevents the collection of your data and other forms of tracking. This, therefore, helps improve how you browse and limits the data privacy concerns that come with tracking.

Steps to Opt-Out Using PurePrivacy

  • From web app:

    ● Visit the PurePrivacy website.

    ● Sign up to PurePrivacy.

    ● Create your profile.

    ● Provide us your consent.

    ● Once you allow authorization the opt out process will begin. Pure Privacy automatically starts the monitoring & opt out process for your information. First ask them if they have your data or not. If they have simply opted out of data on behalf of you. This all process was done within a short period of time. Also Send a weekly email summary that combines and summarizes the activity related to removing data.

    From Mobile App (Android & IOS):

    ● Launch PurePrivacy mobile app.

    ● Signup or Login to your account.

    ● Enter Details to create your profile.

    ● Allow us your express authorization to start the opt out process.

    ● Once you allow authorization the opt out process will begin. Pure Privacy automatically starts the monitoring & opt out process for your information. First ask them if they have your data or not. If they have simply opted out of data on behalf of you. This all process was done within a short period of time. Also Send a weekly email summary that combines and summarizes the activity related to removing data.

Manual Opt-Out Vs. PurePrivacy

Manual Opt-Out Method

  • Requires your intervention
  • You do not have direct control
  • Typically involves your input
  • It may involve technical settings
  • The opt-out process can be detailed


  • Works automatically to secure your privacy
  • Will set preferences earlier for you
  • Works in the background
  • Easy to use.
  • Just works in a single click.

Frequently Asked Questions (FAQs)

  • How can I know which businesses have access to my data in Site Impact’s database?


    Site Impact and other data brokers don't disclose specific businesses accessing your data. However, you can access and request the information under data privacy laws.

  • Is my data safe with Site Impact?


    You cannot trust Site Impact with your personal information. Scammers and identity thieves can easily access and use it for their malicious activities. Data privacy and security are not guaranteed on the platform.

  • Plus

    Site Impact operates within legal frameworks, but check your local data privacy laws for assurance.

  • What happens if I don't opt out of Site Impact?


    Your data may be used for targeted marketing; opting out ensures your privacy is protected.

  • How long does it take to process my opt-out request?


    Site Impact does not specify how long it will take before your request is confirmed and the information deleted. Nevertheless, it should not exceed 7-45 days. Opting out of Site Impact and other data brokers using PurePrivacy is the better and quicker way.

  • Simplify your online presence today

    With PurePrivacy, make sure all your personal data remains safe without a hassle!

Opt Out Now to Protect Your Privacy

Your data is unsafe with Site Impact. You should opt out now if you want to be scammed or have your identity stolen. 

PurePrivacy is a complete online privacy tool that automates the removal of your data from Site Impact and other data brokers' platforms. 

It further provides you with extra features for improved privacy protection on the internet.