Smart Traffik Opt Out: Personal Information Removal Guide 2024 

  • By Muhid Suleman

    Muhid Suleman

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    Muhid Suleman, An expert writer from Pureprivacy's content team, Dedicate to make data privacy simple and accessible for you. Muhid, Our Content Wizard, weaves tales about online privacy using simple and user friendly procedures. He firmly believes that online privacy is your right and a big deal in the digital jungle.

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  • 12 February 2024
  • 11 mins read

Over 1,800 data breaches were reported in 2022. Most of these compromises led to scams and identity theft. The unethical practices of data brokers are also contributing to the continual increase in data breaches. 

Opting out is the best way to prevent the dire consequences of data compromises. This Smart Traffik opt-out guide will walk you through the steps of removing your data from this platform. 

 Key Takeaways

  • Smart Traffik is an expert in developing an omnichannel solution that delivers services to different brands and stores, allowing them to enhance and sustain their relationship with customers.
  • Smart Traffik collects your data through cookies and other personal information you share when interacting on their website. 
  • You will learn to manually opt out of the Smart Traffik system or remove your personal information using  PurePrivacy.
  • You can opt out of Smart Traffik and multiple data brokers automatically using PurePrivacy.

What is Smart Traffik?

Smart Traffik was founded in 2012. They have robust expertise in the retail world,  and they aim to improve business-driven procedures to support retailers in boosting foot traffic and income.

Smart Traffik operates in Chicago, IL, and France (Paris and Lyon). This marketing platform has also spread across Central America, Asia, North America, and  Europe. 

Smart Traffik enacts omnichannel consumer engagement and in-store analytics for meeting consumers’ needs in a highly competitive market where physical retailers versus online merchants fight for the consumer pie.

How Smart Traffik Collects Your Data

Smart Traffik collects your personal information, which is part of your registration as a user on this platform. 

They capture your information using cookies as you navigate their site. You may not realize the cookies saved on your connection terminal at any specific time.

Smart Traffik also collects your information when you fill out forms, as well as when you ask for help. This involves collecting data such as:

  • Full names
  • Addresses
  • Phone numbers
  • Email addresses 

They also go the extra mile to collect people’s data from the following sources:

  • Social media
  • Other data brokers
  • Voter records 
  • Public records

How Smart Traffik Uses Your Personal Information

Smart Traffik uses your data to improve their performance for everyone’s benefit by gathering information about you. They use the data you provide to communicate with you and for many other purposes, including:

  • Offer you information about your preferences.
  • reduce the pressure associated with having to enter your password every time you access their site.
  • Enable them to develop a comprehensive profile of your service preferences to provide you with better service.
  • Help you to solve queries, give insights, and address questions in order to provide quality services.
  • Resolve cross-traffic customs and so, to enable them to continue with their web offering.

Why is Opting Out of Smart Traffik Important?

It's unethical how most data brokers get and use our data. If you have an idea of how your data gets into the hands of these data brokers, I’m pretty sure you will not approve. 

While some brokerages might not have intentions for your data, it can fall into the wrong hands. Scammers and hackers often target such platforms to get data for their illicit activities. 

I’m sure you don’t want to fall victim to such incidents, so you should always grab every opportunity you have to opt out and remove your data. 

How to Remove Your Data from Smart Traffik 

Opting out of data brokers is not always as easy as it sounds because these data brokers will be sad to see you leave. 

But they are mandated by law to let you go anyway. Explore these practical methods to remove your data from Smart Traffik.

Method 1: The Basic Opt-Out Procedure (Manual) - The Official Way of Opting Out

Smart Traffik homepage

The most effective way you can manually opt out of Smart Traffik is through email.  You’ll need to contact their personal data protection officer (DPO) by writing to [email protected].This step will help you remove the information they have collected about you from their system. The GDPR, also known as the Data Protection Act, provides the right for individuals to protect their personal information and how it is being used.

Method 2: Opting Out with PurePrivacy - A Streamlined Pathway to Digital Liberation

Screenshot of PurePrivacy's homepage

PurePrivacy is an online system that enables one to opt out of Smart Traffik and multiple data companies automatically. You don’t have to worry about intruders peeking into your privacy with the PurePrivacy tool. It does a great job of concealing your digital trail and removing your data from data brokers.

These are the benefits it offers:

Request The Deletion of Your Information on Your Behalf

PurePrivacy assists you in erasing your information from all data brokers with a single click. They'll help you identify possible risks and show you data brokers with your data. This platform will ask data brokers to delete your personal information from their system if you consent to it.

Improves Your Social Media Privacy

With PurePrivacy, you can have a better experience on all social media platforms.  PurePrivacy recommends privacy settings based on how likely you are to be affected by your settings. This safeguards you from sharing personal information on your social media space.

Take Back Control

Data brokers collect your data from internal and external sources and compile them to create a data profile about you. Most times, the data they have of you might be too detailed to get into the wrong hands. 

PurePrivacy assists you in opting for data brokers to reclaim control of your data. They will track down data brokers with your information and request them to delete it.

Steps to Opt-Out Using PurePrivacy

  • From web app:

    ● Visit the PurePrivacy website.

    ● Sign up to PurePrivacy.

    ● Create your profile.

    ● Provide us your consent.

    ● Once you allow authorization the opt out process will begin. Pure Privacy automatically starts the monitoring & opt out process for your information. First ask them if they have your data or not. If they have simply opted out of data on behalf of you. This all process was done within a short period of time. Also Send a weekly email summary that combines and summarizes the activity related to removing data.

    From Mobile App (Android & IOS):

    ● Launch PurePrivacy mobile app.

    ● Signup or Login to your account.

    ● Enter Details to create your profile.

    ● Allow us your express authorization to start the opt out process.

    ● Once you allow authorization the opt out process will begin. Pure Privacy automatically starts the monitoring & opt out process for your information. First ask them if they have your data or not. If they have simply opted out of data on behalf of you. This all process was done within a short period of time. Also Send a weekly email summary that combines and summarizes the activity related to removing data.

Manual Opt-Out Vs. PurePrivacy

Manual Opt-Out Method

  • Requires you to send an email
  • You might have to send multiple emails before your data is removed
  • Complete removal of your data is not guaranteed
  • You will be required to verify your identity, meaning you have to send more personal information


  • Automatically removes your data from Smart Traffik
  • Contacts and monitors all data brokers with your data until they remove it
  • Does not require your input
  • Complete deletion of your data is guaranteed

Frequently Asked Questions (FAQs)

  • What does Smart Traffik want with my personal information?


    Smart Traffik uses your personal information to improve their services and offer you a better experience on their platform.

  • Why do I need to opt out of Smart Traffik?


    You should opt out of Smart Traffik to reclaim your data and minimize your digital footprint. They collect your data and might share it with those who shouldn't have it.

  • Is opting out of Smart Traffik a one-time process, or do I need to repeat it periodically?


    The Smart Traffik opt-out process is typically a one-time request. I recommend you check periodically to ensure your data remains removed, especially if there are updates to their privacy policies.

  • How long does it take for Smart Traffik to process my opt-out request through the manual method?


    The processing time for manual opt-out requests via email to [email protected] may vary. It's advisable to follow up after submission, and removal of personal information could occur by the end of the day.

  • How long does it take to opt out of Smart Traffik?


    Smart Traffik’s opt-out process takes about 10-15 minutes. It would take a few days or weeks for the support team to remove your information from their database completely.

  • Simplify your online presence today

    With PurePrivacy, make sure all your personal data remains safe without a hassle!

Your Digital Privacy Matters!

Only one data broker is enough to expose you to a lot of security and privacy threats. Opting out is a must if you want to protect your data and digital privacy. Use PurePrivacy to remove your data from all data brokers to protect your online privacy and reduce your digital footprint.